Launching Smith’s
new brand platform.

When two mates go out for a leisurely hike in the Australian bush, they inexplicably encounter a grizzly bear; it’s do or die. Fight or flight. Get munching or get munched. With no time to spare, an ingenious plan is instantly hatched, or chomped…Using the magnetic crunch of Smith’s chips to summon help.

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Kayo - What Happens

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Losing Lena